A Colorado Springs-based marketing technology company has experienced rapid growth since relaunching in April 2024, expanding its service offerings to meet increasing demand from businesses seeking integrated digital solutions.
Anchored Integrations, originally founded in 2012 by Stephen Matich, has evolved from a digital marketing startup into a comprehensive MarTech-as-a-Service agency. The company now provides website design, search engine optimization, business consulting, social media strategy, pay-per-click advertising, and technology consulting services to small and medium-sized businesses.
The transformation represents a significant shift in the company’s business model, driven by increasingly complex client needs and the convergence of marketing and technology in modern business operations. This evolution leverages Matich’s unique combination of marketing education from Colorado State University’s Rockwell School of Business and eight years of experience in operations, field service management, and IT service delivery.
During its initial phase from 2012 to 2016, the company pioneered an accessible approach to digital services, offering an all-inclusive website subscription package for $150 per month. This bundle included web design, SEO, graphic design, logo creation, and marketing consulting, making professional digital services available to businesses with limited budgets. The company also launched Anchored for the Arts, providing at-cost website solutions to local artists, musicians, and comedians.
Matich’s early focus on emerging digital disciplines proved prescient. While pursuing his marketing degree at Colorado State University, he independently studied internet marketing and search engine optimization at a time when these subjects were not yet part of the standard curriculum. His capstone presentation on SEO introduced many of his classmates to the concept for the first time, demonstrating his forward-thinking approach to digital marketing.
The eight-year hiatus between 2016 and 2024 provided valuable professional development opportunities that now inform the company’s expanded capabilities. During this period, Matich gained extensive experience across multiple industries and operational roles, building expertise that would later prove essential for the company’s evolution into a full-service MarTech agency.
Since relaunching, the company has experienced substantial growth through referrals and expanded service requests. The rapid increase in demand has validated the decision to broaden the service portfolio beyond traditional digital marketing to include comprehensive business and technology consulting.
Community involvement has played a significant role in the company’s development and local reputation. Matich has held several leadership positions in Colorado Springs business organizations, including serving on the Small Business Advisory Council with the Colorado Springs Chamber of Commerce from 2022 to 2024, where he chaired the Technology Working Group in 2024. He also chaired the Young Professionals Committee within the Southern Colorado Women’s Chamber of Commerce from 2022 through 2024 and contributed to its Programs Committee during the same period.
These leadership roles have culminated in notable recognition, including nominations for Member of the Year with the Southern Colorado Women’s Chamber of Commerce in both 2023 and 2024, winning the award in 2024. Such acknowledgments reflect the company’s commitment to supporting local business development and professional mentorship.
Looking forward, Anchored Integrations is developing the Anchored Integrations Alignment Method, a strategic framework designed to help business owners master operational strategy, streamline systems, and build scalable enterprises. This initiative represents an expansion beyond marketing technology services to provide comprehensive business development resources.
The framework aims to equip entrepreneurs with training, tools, and insights needed to align teams, optimize processes, and improve overall business performance. While marketing technology remains a core service offering, this broader approach addresses the full spectrum of challenges facing modern businesses.
The company’s evolution from a digital marketing startup to a comprehensive MarTech-as-a-Service agency illustrates the changing landscape of business services, where technology integration and operational efficiency have become inseparable from marketing success. As businesses continue to navigate digital transformation, the demand for integrated solutions that combine marketing expertise with technological capability continues to grow.