Rose Essence Creative Studios has been recognized with The Beauty of Couture Small Business Global Benchmark 2026, an award celebrating their unique position at the intersection of luxury beauty, cultural heritage, and sustainable cosmetics. The multi-Indigenous, family-owned enterprise has distinguished itself through exclusive product releases tied to Fashion Week and a commitment to clean, ethical beauty standards.
Founded by Samantha Fantauzzi, a former Mrs. OK USA Ambassador, the company operates as a woman-led family powerhouse alongside her daughters and Co-CEOs Rosaliegha and Raven, both international supermodels. The entire Fantauzzi family contributes to the business, including Samantha’s husband Zachary and their five sons: Lucian, Marcellus, Richard, Demetrius, and Rune. This luxury beauty brand brings together international modeling expertise with roots in the Cherokee, Natchez, and Taíno Nations, creating a rich cultural foundation for their work.
The studio has built its reputation on providing vegan, cruelty-free, paraben-free, and gluten-free cosmetic products that appeal to consumers of all ages and genders who value quality and ethics. What sets the business apart is its exclusive distribution model: products are available only during Fashion Week, making each release a limited opportunity for customers seeking high-end beauty items.
Rose Essence Creative Studios has demonstrated its industry presence through notable sponsorships and community involvement. The company sponsored VIP gift bags for Designer Kat Couture during both New York Fashion Week and Paris Fashion Week, establishing connections within the international fashion community. Their clean beauty formulas were also featured in VIP gifting suites for the Women’s CEO Conference with Dr. DeShonda Jennings and the DJ It Takes a Village Teaching Conference. Beyond high-profile events, the family business maintains strong local ties through charitable contributions, including donations to silent auction baskets for their community fireman’s ball.
Looking ahead, the Fantauzzi family has set an ambitious goal to expand their Fashion Week presence globally within the next decade. They envision making their exclusive cosmetic products available during every Fashion Week worldwide, bringing their multi-Indigenous heritage and commitment to ethical luxury to an even broader international audience.