Remember when social media was actually social? When it was about staying close to the people you love rather than scrolling past strangers, ads, and content you never asked for?
Cajetan Baptista remembered. So he built something different.
theLove is a private social network built for friends, family and you. Not for everyone. Not for influencers or brands or advertisers. For the people who actually matter in your life.
Your People, Your Space
On theLove you choose exactly who is in your world. Share posts with everyone on your network or keep things just for your closest circle with a simple Fam Only toggle. No algorithm decides what you see or who sees you. No stranger can buy an ad to interrupt your feed. Just the people you invited and the moments they choose to share.
Create groups around the things that bring your people together: family, friends, hobbies, whatever feels right. Plan and share events so the people who matter actually know what’s happening in your life. Everything is designed to be simple and intuitive, because staying connected should never feel like work.
A Place You Can Trust
Every account on theLove is a real person. No bots. No AI accounts. No fake profiles optimized to sell you something. And when something doesn’t feel right, the moderation system is built to actually listen, with real human responses to reports and protections designed specifically to support marginalized voices.
Nobody is selling your data. Nobody is studying your behavior to serve you better ads. You pay a simple flat fee. On the web at theLove.social or Google Play, membership is $5 a month or $50 a year. If you prefer to subscribe through the App Store, it’s $5.99 a month or $59.99 a year. Either way, your account gives you full access across the web, iPhone, and Android apps.
Built With Care
theLove is available now on the App Store, Google Play, and at theLove.social. Getting started takes minutes at theLove.live/join and the people you love are just an invitation away.
Because the best social network isn’t the biggest one. It’s the one with your people in it.